It’s less than a week until Marketing On The Menu – a free event for hospitality firms and food and drink brands that want to learn a little more about all things marketing.
Following the success of the first event in London late last year, Marketing On The Menu is coming to Manchester next Tuesday (28 March). Hospitality businesses are invited to the free seminar held at Great John Street Hotel, with talks by Making You Content, BizWizUK, Webantic and us – Bloomin’ Creative.
We’re really excited to be talking about how restaurants, hotels, bars, cafés and food and drink firms can harness PR to create a buzz about their brand, without spending a fortune. Our talk is called ‘PR on a plate: The perfect ingredients for success in the press’ and we’ll delve into the challenges faced by the hospitality industry and how they can use clever PR tactics and campaigns to enhance and manage their reputation, and increase awareness of their brand.
Marketing On The Menu is the brainchild of our Manchester buddies, Kelly Gilmour-Grassam of Making You Content and Ann Davies of BizWizUK. It’s the first time we’ve been involved in the event, which is designed to increase awareness around marketing best practices for those in the food and drink industry.
Covering web design, app development, copywriting, social media and PR, Marketing On The Menu will offer actionable insights into marketing for businesses at every stage of development.
Kelly Gilmour-Grassam, director of Making You Content, said: “We constantly see food and drink brands fall short with their marketing efforts, either because they’ve been let down by their agencies or they simply don’t have the right tools to gain exposure.
“Marketing On The Menu is an opportunity for decision-makers in the industry to enhance their understanding of digital marketing, and stand apart from competitors with a multi-channel approach to promoting their brands.”
Sponsored by Nabarro Poole, an accountancy firm specialising in the food and drink sector, The Cake Nest and Eclectic Hotel Group, Marketing On The Menu will bring together a mix of independent and nationwide brands. The free event will run from 4-6pm on Tuesday 28 March 2017, and the last few remaining tickets are available from Eventbrite.