A trip down memory lane for our client coverage in the Southport Visiter newspaper

We love all things PR, here at Bloomin’ Creative. But we’re proud of our roots, and our roots are in journalism.

That’s why it was especially nostalgic when we issued a press release for our client, property firm Mason Lord, to the newspaper both our director Danielle AND our new staff copywriter Colette cut their teeth on – the Southport Visiter (yep, spelt with an ‘e’ not an ‘o’ thanks to its interesting heritage as one of the oldest local newspapers in Britain!)

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The countdown is on for Marketing On The Menu!

It’s less than a week until Marketing On The Menu – a free event for hospitality firms and food and drink brands that want to learn a little more about all things marketing.

Following the success of the first event in London late last year, Marketing On The Menu is coming to Manchester next Tuesday (28 March). Hospitality businesses are invited to the free seminar held at Great John Street Hotel, with talks by Making You Content, BizWizUK, Webantic and us – Bloomin’ Creative.

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International Women’s Day 2017: The businesswomen who inspire me to #BeBoldForChange

By Danielle Owen-Jones, director of Bloomin’ Creative.

Today is International Women’s Day. A day that celebrates the social, economic, cultural and political achievement of women. The theme for this year’s event is #BeBoldForChange, which asks us women to take bold action.

You can vote for what you’re going to do here. Today, I have chosen to celebrate women’s achievements.

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Our 5 Favourite PR Stunts by Cumbria Businesses

A floating bedroom on Derwentwater, a Hollywood collaboration and a dog who welcomes guests to a popular Lake District hotel. Over the years, we’ve seen some superb PR stunts by businesses in Cumbria. They were creative, bold and imaginative. But not only that, they achieved impressive results due to the brilliant exposure in local and national media, resulting in completely free publicity that would’ve cost a fortune had they opted for advertising rather than PR.

Here are our top five favourites.

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4 Reasons to Fall in Love With PR this Valentine’s Day

Red roses, bottles of champagne, boxes of chocolates and fluffy teddy bears are everywhere, and every time you check your inbox, you’re being inundated with emails promoting deals for romantic escapes and candlelit dinners… Yep, it can only mean one thing – Valentine’s Day is just around the corner.

February is the month of love, and as a small business owner, you can use this opportunity to fall in love with PR. Here are four reasons why we think PR and your business is a match made in heaven.

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Marketing & PR Room 101: Automatic DMs on Twitter

Written by Danielle Owen-Jones, director of Bloomin’ Creative.

“Hi, thanks for the follow. Perhaps we can connect on LinkedIn, Facebook, Instagram and Pinterest too?”

“Good afternoon, many thanks for following. This must mean you’re interested in hiring our sports facilities, can I please call you to discuss?”

“Thanks for the follow – I would be delighted to offer you our PR services. Let’s talk about how we can help you with your PR in 2017.”

My reaction when I open these…?

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5 New Year PR Resolutions for Small Business Owners

Today is the last day of January and, according to research, by now more than 25% of New Year’s resolutions have already been broken.

It’s easy to see why January is a popular time for setting goals – a New Year is always a fantastic opportunity to wipe the slate clean, start again, and set goals for the year ahead. When it comes to marketing and PR activity for small businesses, there are some really quick and easy resolutions you can make (and keep!) to achieve exposure for your business this year.

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