A round of applause for Tesco – here’s how to deal with customer complaints… #RIPWilliamTheWorm

The way a business chooses to deal with a complaint on social media says a lot about them as a brand. Over the years, we’ve seen the good, the bad, the ugly – and now, we’ve seen the genius.

We want to give a Bloomin’ Creative standing ovation to Tesco, for their 10/10 response to a customer finding a dead worm wrapped around a cucumber. The conversation between Tesco and the customer has gone viral, with 40,000 shares and counting.

It began when Yorkshire man Wes Metcalfe bought a cucumber from the store and discovered a worm wedged inside the packaging. Mr Metcalfe’s complaint no doubt brought a smile to the Tesco’s social media team, as he joked about naming the worm William, losing his taste for cucumber sandwiches and cheekily referencing the story about a deadly spider being discovered on an Aldi banana.

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Welcoming The Crossing Point Café To The Bloomin’ Creative Family

You might’ve noticed on our Facebook, Twitter and Instagram that we have announced a new client this week… We are so pleased to welcome The Crossing Point Café to the Bloomin’ Creative family.

If you’ve been to the popular café in Kirkby Lonsdale, you’ll know exactly why it’s pretty special. Not only can you enjoy delicious, homemade and locally-sourced food, but there’s an impressively eclectic selection of wine and gin too. The wine and cigar shop adds an extra dimension to their offering – as well as the ever-popular Wednesday ‘Winesdays’ and ‘Small Plates & Drinks’ every Friday evening.

The Crossing Point Café’s popularity is demonstrated by its high-ranking on Trip Advisor (number three in Kirkby Lonsdale, and only ranked behind two restaurants – making it the highest rated café in the town). It was also recently listed as one of the top 200 places to eat in the whole of Cumbria by Cumbria Life magazine – a fantastic accolade. But not only that, the café was a finalist in the Cumbria Life Food and Drink Awards 2016 too!

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