Expert commentaries are one of the best ways to secure positive news coverage for your business.
They’re a powerful PR tactic because they give you a chance to demonstrate your expertise in your industry.
Essentially, you’re shining a spotlight on what it is that you do. You’re speaking directly to your customers and sharing your knowledge.
My client, PMD Business Finance, recently featured in an expert commentary for Printwear and Promotion magazine. This is a trade title for a niche audience – so a perfect way to speak to them directly.
If you’re interested in creating positive PR for your business, get in touch! Email me at danielle@bloomincreative.co.uk, or check out my new prices and packages here.
