Do you need a content writer? How to find the best writer for your business

Content writers add incredible value to a business because they will elevate every aspect of your content. Whether it’s your website, an advert, or social media, content (together with branding) is the best chance to make an impressive first impression. But how do you know if you need a content writer? And if you do, […]
6 compelling reasons to work with a content writer

Why might you choose to work with a professional content writer? What can they bring to the table, and how can they add value to your business? In this blog, I’ll explore six compelling reasons why you should work with a content writer. 1. A good content writer is highly skilled and experienced A content […]
What is a content writer? Definition, skills and how to find a freelance content writer

Have you ever wondered what it means to be a content writer? In this blog, I’ll be exploring the following: What is a content writer? A content writer’s skills, such as interviewing, researching and SEO keyword research. A content writer’s typical tasks, such as blog writing, article writing and web content writing. Who might work […]
5 tips for creating a powerful content marketing strategy

Creating a powerful content marketing strategy is a brilliant tool. Even better, once you’ve implemented it, you can use it as a basis for your plans in the future. This means you can fine-tune it depending on what’s worked and what’s fallen short. First things first, what is a content marketing strategy? A content marketing […]
5 New Year’s resolutions for small business owners to maximise PR

January is understandably the most popular month to set resolutions. A new year is the perfect opportunity to wipe the slate clean, start again, and set goals for the year ahead. When it comes to marketing and PR activity for small businesses, there are some really quick and easy resolutions you can make (and keep!) […]
How to plan your content marketing strategy for the rest of the year

We’re officially halfway through the year, and what a rollercoaster 2020 has been so far. Despite reaching the midpoint of the year, it isn’t too late to create marketing content that packs a punch.
Enjoy a PR tip every day in December with my #XmasPResent PR advent calendar

It’s officially ‘The Most Wonderful Time of the Year’ and I’m bringing some Christmas spirit to Bloomin’ Creative with my annual #XmasPResent advent calendar! This will be the third year of #XmasPResent. Every day throughout December, I give away a PR tip or piece of advice for you to boost your PR efforts in 2020. […]
How to avoid PR nightmares this Halloween

There’s no need to be afraid of any PR nightmares this Halloween.
From chicken buckets to loo rolls, how companies truly engaged with the Royal Wedding

I’ll admit it. I love a good wedding. And if it’s a royal affair, well that’s the icing on the wedding cake! Throw in a Prince, his glamorous bride and a castle backdrop, and you have the stuff of fairy tales. But you can be sure the loudest squeals of excitement at the prospect of […]
Top 5 PR myths dispelled

Myths come in all shapes and sizes but, when it comes to PR, they’re often huge. Here are our top five favourite myths debunked…